| Fox Hollow Coffee 732 E Pulaski Hwy., Elkton Maryland 410-620-0094 |
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About Our Business
Why a Drive Thru?
All around the world, people are accustomed to starting their day with some form of a
caffeinated beverage. Bad coffee, "Diet Coke", tea and (fortunately) specialty coffee
drinks are part of virtually every American's morning routine. We find in this industry
that 75% - 80% of all specialty coffee sales occur before noon.
Usually the last to arrive in the market place as a concept for retailing espresso is the
drive-thru. The reason for this is that first the market has to become aware of the
product and a tremendous demand developed. As the market matures with multiple
espresso bars and carts the customer begins to make espresso and specialty coffee
drinks a priority stop as they go through their daily routines.
The first espresso drive-thrus were basically converted "Foto-Mat" booths or
converted fast food restaurants. Now the health department guidelines are much
stricter. Today's drive-thrus are more like a miniature espresso restaurant with a
bathroom, three compartment sinks, multiple refrigerators, dry storage, pastry display,
drip coffee machines and blenders and espresso machines.
So, why a drive-thru? Can it compete against the “big boys?” Statistically a drive-thru
has greater potential than a typical Espresso Bar or an Espresso Cafe'.
With the Fox Hollow Coffee you get super premium coffee products.
Why a Drive Thru?
All around the world, people are accustomed to starting their day with some form of a
caffeinated beverage. Bad coffee, "Diet Coke", tea and (fortunately) specialty coffee
drinks are part of virtually every American's morning routine. We find in this industry
that 75% - 80% of all specialty coffee sales occur before noon.
Usually the last to arrive in the market place as a concept for retailing espresso is the
drive-thru. The reason for this is that first the market has to become aware of the
product and a tremendous demand developed. As the market matures with multiple
espresso bars and carts the customer begins to make espresso and specialty coffee
drinks a priority stop as they go through their daily routines.
The first espresso drive-thrus were basically converted "Foto-Mat" booths or
converted fast food restaurants. Now the health department guidelines are much
stricter. Today's drive-thrus are more like a miniature espresso restaurant with a
bathroom, three compartment sinks, multiple refrigerators, dry storage, pastry display,
drip coffee machines and blenders and espresso machines.
So, why a drive-thru? Can it compete against the “big boys?” Statistically a drive-thru
has greater potential than a typical Espresso Bar or an Espresso Cafe'.
With the Fox Hollow Coffee you get super premium coffee products.
